A simple pay-per-lead model.
We handle lead generation, qualification and tracking while your team focuses on contacting customers and closing opportunities.
Generate
We generate customer inquiries through our traffic network.
Qualify
Leads are checked against the agreed qualification criteria.
Deliver
Qualified opportunities are delivered to your business through the Crestline system.
Contact
Your team contacts the customer and handles the opportunity.
Choose the lead type that fits your business.
Different businesses need different levels of qualification. Crestline offers two initial lead options.
A customer inquiry that meets the basic agreed lead criteria.
- ✓Customer-submitted inquiry
- ✓Valid contact information
- ✓Relevant service request
- ✓Correct service area
- ✓Lead tracking
- ✓Clear qualification criteria
- ✓24-hour dispute window
$30–$50+
Typical range. Pricing may vary depending on location, service, lead requirements and agreed qualification criteria.
A human-qualified customer opportunity with additional information confirmed by a Verification Specialist.
- ✓Customer-submitted inquiry
- ✓Additional qualification
- ✓Project information
- ✓Homeowner/customer information where applicable
- ✓Service and location
- ✓Timeline information where applicable
- ✓Lead tracking
- ✓24-hour business review period
$75–$125+
Typical range. Pricing may vary depending on location, service, lead requirements and agreed qualification criteria.
Every lead is tracked.
Lead source tracking
Customer contact information
Service and location information
Lead type identification
Delivery timestamp
Lead status tracking
Business review
Dispute process
Crestline is designed to make the lead lifecycle visible from delivery through business follow-up.
Built around your sales process.
Crestline handles the lead-generation and tracking side. Your team remains responsible for customer contact, appointments, quotes and closing the job.
A clearer way to buy leads.
Pay per lead
No traditional monthly marketing plan is required for the lead-based model.
Clear criteria
Lead requirements are defined before campaigns begin.
Tracked delivery
Lead activity is recorded through the Crestline system.
Dispute process
Businesses have a defined process for raising eligible lead-quality disputes.
Start small
Businesses can begin with a test and scale based on their experience.
Clear lead dispute process.
Lead quality criteria are defined before delivery, and businesses have a defined window to report eligible issues.
24-hour dispute window
24-hour review period
See if Crestline is a fit for your business.
Tell us about your business, service area and the type of leads you're looking for.
Frequently asked questions.
Ready to test a different lead model?
Tell us where you operate and what type of customer opportunities you're looking for.